Showing posts with label Publishing. Show all posts
Showing posts with label Publishing. Show all posts

Saturday, 2 January 2010

Container Gardening for KidsMy apologies for the long silence. I got floored by some rather extreme exhaustion and let my Internet presence slide pretty well across the board. I'm now trying to catch up on the backlog, which is intimidating. The good news is I'm starting here.

For today, just a quick rundown on recent events.

The children's book I mentioned earlier, has been out for some time, and so my name is in a book for the first time, courtesy of Mitchell Lane Publishing.

And in more important news, our first grandchild was born November 4. In keeping with my policy of respecting my family's privacy on this blog, I'm not naming names, but isn't he a little cutie?... His father was born with that full head of hair also, so the inevitable remarks about him looking just like his daddy are coming in. But the face is not quite the same, so I'm confident this little guy will be his own person. Likely a very colourful personality, with the parents he's got. Bland conformity is not likely to be on the menu. Unless, of course, he does it just to bug everybody... ;o)

Wishing all of you a very happy New Year and wondering: what were the major events of 2009 for you?

Friday, 14 August 2009

Looking for a literary agent

I've been answering a lot of the same questions lately from aspiring writers wanting to know how to find an agent. Finding I'm not much of an expert on, but I can help with the looking part.

To start building a list of agents, two really great resources are AgentQuery and QueryTracker. Both are searchable databases, enabling you to find out quickly who represents what.

QueryTracker, as you might guess from the name, also allows you to make up a personalized list and keep track of the status of your query. The data from all users are compiled to provide statistics on how quickly agents reply, how often they request material, and so on.

After making a tentative list, you should research each agent individually. Check their agency websites and make sure they represent the kind of book you've written, who their clients are, what they've sold. This information is usually, although not always, more up-to-date than other sources.

Check to see if they're a member of the Association of Authors' Representatives. This isn't essential, but members adhere to a set of ethical guidelines and have a record of sales, so it is generally a good sign.

And scurry over to Preditors and Editors (yes, the misspelling is intentional - think about it) to find out if the agent you covet is known as a scam artist. They're classified alphabetically by first names, in case you're having trouble finding your way around.

If you're looking to get a Christian book published, Michael Hyatt of Thomas Nelson has posted a very useful list of agents they have dealt with.

Last but not least, head over to the Absolute Write forums and check out the Bewares and Background Check section to get additional information on specific agents and agencies. You'll get lots of useful information, including comments from writers who have dealt with them.

You can also find out some pretty incredible information by Googling. Like which agent is a belly dancer, who writes about jazz as a hobby, and who they hang out with on MySpace.

Have fun looking, and feel free to add your favourite resources or ask questions in the comment section.

Monday, 13 July 2009

A last look at book trailers

Well, last until I find something genuinely new to say. As you may recall, I have come to the conclusion that book trailers are more likely to hinder sales than help them, unless the trailer itself is so brilliant that it goes viral. Since then I've seen a couple of decent ones that probably did not hurt sales, but I'm really not sure they will help much either.

But for anyone interested in more informed opinions, check out this post in which various publicists give their various opinions of book trailers.

Tuesday, 30 June 2009

How's that Espresso machine working out?

The book machine of course, not that I think coffee machines are insignificant. And yes, I have been obsessing about this machine, but I really think its impact on publishing could surpass that of digital publishing. And we all know how much press that is getting.

An independent bookstore in Vermont has had the EBM for a while now, and reports in on how that's working out for them. So far, so good.

They were hoping that there would be a wider selection of books available from the machine by now, but have been pleased to discover that in the meanwhile, self-published books have been taking up the slack for them.

While I always realized that self-publishing would be possible with the Espresso Book Machine, it never occurred to me that it would be that significant. It sounds like this will be a viable alternative for self-publishers, short-circuiting a lot of the scam artists out there. Not that it will make marketing a book any easier...

Thanks to Dominique Benoit for bringing this to my attention.

Tuesday, 9 June 2009

Terminating textbooks

ArnoldIt looks like I'm not the only one who believes that digital books will find their first mass market penetration in the classroom. Arnold Schwarzenegger intends to give a legislative push to market evolution and obligate California schools to buy eBooks for texts, in an attempt to save the state money.
"It's nonsensical and expensive to look to traditional hard-bound books when information today is so readily available in electronic form," Schwarzenegger wrote. "Especially now, when our school districts are strapped for cash and our state budget deficit is forcing further cuts to classrooms, we must do everything we can to untie educators' hands and free up dollars so that schools can do more with fewer resources."


The devil is in the details, they say, and I'm sure many jurisdictions will be watching to see if the Governator actually saves the state money. If he does, you can be sure that there will be many imitators. It goes to show that hard times tend to stimulate innovation, as the status quo becomes too uncomfortable to maintain.

I am cautiously favourable. I've thought for some time that the textbook industry was abusive of students, both in terms of expense and of weight, and if there's a practical way to change that - and if publishers are farsighted enough to embrace change willingly - this could turn into a win-win situation. If I were a smaller publisher of textbooks, I would be rushing to see if I could jump in ahead of the big boys and gobble up a significant part of the market ahead of them.

What do you think? Is Schwarzenegger visionary or deluded? Will the peripheral costs erase the financial benefits?

Monday, 11 May 2009

More thoughts on the Espresso Book Machine

Espresso Book Machine 2.0The more I think about this machine, the more I feel it will ultimately be good news for the publishing industry and especially for authors.

With print-on-demand arriving in retail outlets, we could soon see a seismic shift in the publishing industry. The whole notion of print runs could become obsolete, and the publisher's role become one of gatekeeper, designer, and promoter, with production and distribution concerns falling away altogether. I actually think that this could mean that the publishing house name could become more important, not less. It would become a guarantee of excellence, or of catering to a specific niche, much like Tor Books now.

A bookstore could be a simple home for the machines, or a larger retail outlet, with local favourites already pre-printed for the convenience of customers, looking much like present bookstores. The choices would certainly be fewer, but that wouldn't matter, because they would be backed up by the almost infinite choice of the book machine. I am assuming here that there would be a unique digital distribution channel, with all retailers having equal access. That is a huge assumption. Publishing houses could try to restrict distribution to their own retailers, which would create a very different dynamic.

In either event, I think it is good news for authors. There would be less need to sell immediately, with the current paleolithic returns system no longer distorting sales pressures. An author's reputation could be built slowly, gradually picking up speed, without a publisher feeling obliged to abandon debut authors who don't burst out of the gate quickly enough.

With this greater freedom to take a long-term view, publishers' promotion efforts could be both more focused and more spread out. More focused, because it would be easier to track where and when a book is selling (with up-to-the-minute statistics) and adjust promotion accordingly. More spread out, because we would no longer be dealing with a narrow window of opportunity and a publisher could continue marketing efforts for years, tailoring promotions to specific groups. We get a glimpse of what this could look like in the newsletters put out by AbeBooks, the online "clearing house" for thousands of used book sellers. AbeBooks will respond to current news and interests, featuring books - many decades old - that speak to the same issues. Because they are not restricted to recent releases, they can do thematic promotions much better than retail outlets.

For more information on the Espresso Book Machine, check out OnDemandBooks. I notice that the 2.0 version is already much prettier than the machine seen in the video, although I think they should have chosen coffee colours, myself. The word Espresso and the colour blue just don't go together.

How do you think book machine would change your reading and buying habits if it becames the industry norm, or at least a common utility? And if you are involved in the publishing industry, what changes do you think it will bring to what you are doing? Do the possibilites excite you or frighten you?

Tuesday, 31 March 2009

Overcome the first marketing hurdle

Beyond the enormous hurdle of actually writing a complete novel and then revising and polishing it till it shines, there comes a series of hurdles between the manuscript and the market.

I've now jumped the first hurdle. A literary agent thought my premise was interesting enough to ask to see the entire manuscript or, in the industry jargon, "request the full".

This is akin to making it through the first round at American Idol. I haven't won anything yet, but at least I'm in the competition. Unlike AI, it would be much better for me if I could get waved through this round more than once, by having several agents express an interest. If I'm extremely fortunate, more than one of them will offer representation, and I'll have a choice between agents rather than a choice between one and none. Or no choice at all.

I'm not going to bore you with all the details of this as I go along, but I will post the occasional update. Feel free to chime in with questions, comments, or stories of your own.

Friday, 27 March 2009

Book trailers

Have you seen them floating around YouTube? Little one- or two-minute clips, designed to make your mouth water for a particular book: book trailers.

It seems logical, doesn't it? Like movies, novels are a form of story-telling. A good hint at the story should make people want to buy the book, right?

But how many people you know browse YouTube looking for books? Do you?

How many people buy books as a result of viewing a trailer? Do you?

Is it worth the time and effort and financial outlay to create a book trailer? Will anybody see them who is not already a fan?

Please answer the poll at the top of the left-hand sidebar, and then tell me why I should or shouldn't make a book trailer when the time comes. Or if you've made one, tell me what you've learned.

Saturday, 7 March 2009

I've been contacted by a publisher

Red flash caladiumAnd he wants to use a picture from my gardening blog in a children's book on container gardening.

Seriously, if you'd ever told me I'd get into print as a photographer I would have said you were nuts.

I'll get credited and will receive a copy of the book. Very, very cool.

But the irony of it is killing me.

Hey publishers, I've got a manuscript for you! Yoohoo! Over here!
 

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